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The Business of Booze: Alcohol & Entrepreneurship
October 14, 2014 | 7:00 am-9:30 pm
This panel is ideal for entrepreneurs, brand marketers, and designers interested in the food, beverage, restaurant, and nightlife areas.
Join General Assembly for a panel that features LA entrepreneurs who have gone into the wine, beer or spirits business.
Being an entrepreneur in an alcohol-related industry requires dealing with unique challenges. Not only do you have to go through the typical hardships that entrepreneurs face, but you also have to deal with the additional hurdles presented when working with alcohol.
~ Learn how to differentiate your product to make it stand out from the market.
~ Find out what type of expenses are involved and how to raise capital.
~ Gain an understanding of the state/federal laws relating to making and selling beer, wine, and spirits.
~ Learn about the day-to-day operations of building a brand and selling a product.
~ Find out what resources are needed to build your business (funding, legal, distribution, production).